New line aimed at digitally enhancing customer experience

ServeU, a subsidiary of Union Properties and an integrated facility management firm, has announced the rebranding of its residential facility management services.

The new brand identity, called ‘ServeU Essentials’, has been expanded to cover maintenance, cleaning, landscaping and smart automation for homes, businesses and retail outlets.

The company is currently working closely with major home equipment manufacturers for their new automation service, which will be available by the summer of 2020. The service will be provided in collaboration with Apple using HomeKit standards, and will also include a SmartHome Demostration Room, offering live experiences to customers.

Gary Reader, general manager at ServeU, said: “We are committed to raising the bar for the facilities management industry here in the region. We want to offer the very best service for our customers and this step towards launching ServeU Essentials enables us to do that. Our aim is to further develop and grow this offering into the wider UAE Market whilst driving opportunities in major residential communities all over the country.”

Lucy Jones, head of ServeU Essentials, said: “With ServeU Essentials our focus is on enhancing the customer experience by providing technology-oriented facility management services. We will continue to invest in innovations and technological solutions that offer the very best to our customers.”

Add Comment